Phoilex is a wellness skincare brand dedicated to supporting individuals struggling with sensitive skin and eczema. I led the redesign of the brand’s existing packaging to create a sleek, modern aesthetic that appealed to all genders and age groups. The updated visual identity was then extended to develop an engaging website that communicates the efficacy and science behind the products.
Designed under the direction of:
Jonina Skaggs, Art Director
Bradley Skaggs, Creative Director
Jonina Skaggs, Art Director
Bradley Skaggs, Creative Director
Website & Digital Marketing
Packaging & Expo Collateral
